CWA 2019 Annual Summit Workshops
The Climbing Wall Association annual summit returns to Loveland, Co the week of May 15 and I will be presenting a couple of topics. First, a one-day preconference workshop on creating your business plan for a new climbing gym development. We will be touching on all the aspects of plan development with a focus on presenting the information that will help you gain financing for your project as well as refine your business strategy. Get ready to roll up your sleeves and start your project on the right foot! The second session will be a 75 minute discussion of financial management for climbing...
Read More2018 CWA Summit Business Plan Workshop
Are you psyched to start a climbing gym business but still in the process of planning for and financing your new venture? Then join me at the CWA Summit for an all day workshop on developing a business plan for a new gym venture. Its May 16 from 9am until 4 pm and we will be covering a lot of important ground. Align personal goals with strategy – Understand business planning requirements for funding and developing a new gym – Understand funding options for new gym operators – Learn critical success factors for operating a gym – Learn alternative funding methods for...
Read MoreTailor Made for Community
My homework assignment each year is to visit as many new climbing gyms as possible. This year I have visited gyms on both coasts, the gulf, Europe and Iceland. What does climbing have in common everywhere I go? It is a natural for creating community. Think about it, most people climb with a partner or a group of friends, you generally rest between climbs, and unlike a lot of activities you can learn a lot by watching other climbers. One of the most educational visits was an evening I spent in Cliffs of Id on Fairfax Avenue in Culver City. Cliffs of Id is a Touchstone gym, of recent vintage,...
Read MoreRetail Sales in Climbing Gyms
Retail Sales in Climbing Gyms The CWA Newsletter, Lines, recently published a review of the benefits of selling climbing related products in climbing gyms. That article made many effective arguments. However, I think there is need for a counter argument to selling retail products in gyms. What are some reasons that perhaps selling retail products is not an effective strategy? 1. Your staff is your number one link to great customer service and risk management in your climbing facility. Do you want them focused on selling retail products? 2. Retail buying is somewhat of an art. Do you want to...
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